The Complete System

Know

The playbooks show you what works. Know gives you the models, calculators, and frameworks to run the plays yourself. Stop estimating. Start calculating.

$1,997
One-time. Lifetime access. No subscription.
Get Know

You already know SEO works. You can not calculate if it is worth it.

Every expired domain auction, every content campaign, every link building budget requires the same answer: what is the spread between cost and return? Without the models, you guess. Guessing is how operators lose $5K on a domain that looked good in Ahrefs but carried a penalty invisible to surface metrics.

Eight modules. Every model referenced across the playbooks.

MODULE 01
Traffic Valuation Framework
The core spreadsheet model for calculating real acquisition cost per visitor. Includes in-house vs. freelance vs. AI cost matrices, RPM lookup tables by niche, and break-even calculators.
MODULE 02
Expired Domain Scoring System
The weighted scoring model used to evaluate auction domains. Combines backlink quality, traffic history, penalty risk, niche relevance, and monetization potential into a single bid/pass score.
MODULE 03
Programmatic Content Economics
Template cost models for scaling content production. Variables: page templates, data sources, ranking probability by competition tier, and the inflection point where programmatic outperforms manual.
MODULE 04
Link Building ROI Calculator
Measure backlink investments against traffic outcomes. Cost per equivalent click, authority transfer decay rates, and portfolio allocation models for link budgets from $500 to $50K/month.
MODULE 05
Site Flip Staging Playbook
The process for preparing a site for sale at maximum multiple. Growth staging timelines, metric optimization targets, listing platform comparison, and negotiation frameworks for 28-36x deals.
MODULE 06
Portfolio Management Dashboard
Track all traffic assets in one view. Yield per site, diversification metrics, risk allocation, rebalancing triggers, and the acquisition/divestiture decision framework.
MODULE 07
SERP Volatility Signals
The monitoring system for identifying algorithmic turbulence before competitors react. Volatility scoring, position-change alerts, and deployment timing for maximum position capture.
MODULE 08
Deal Flow Templates
Ready-to-use templates for domain bids, seller outreach, due diligence checklists, content briefs, and partnership proposals. The operational documents that speed execution from analysis to deployment.

What $1,997 replaces

Alternative Cost Time
Building models from scratch $0 200+ hrs
SEO consulting retainer $3,000-8,000/mo Ongoing
Domain investing courses $997-2,497 Theory, no models
One bad domain acquisition $2,000-10,000 Lost
Know $1,997 Immediate

Know is for operators, not beginners.

You already understand SEO mechanics (indexation, link equity, content optimization). You need the financial layer.

You have capital to deploy ($5K-50K) and need decision frameworks that prevent expensive mistakes.

You run (or want to run) a portfolio of organic traffic assets and need systems to evaluate, acquire, and track them.

You are tired of SEO content that explains concepts without providing operational tools. You want the spreadsheets, not the blog posts.

Before you decide

Can I just use the free playbooks?
The playbooks explain the strategies and include example numbers. Know gives you the actual calculators, scoring models, and templates to run those strategies with your data. Reading about valuation models and having a working valuation spreadsheet are different things.
Is this another SEO course?
No. Know assumes you already understand SEO. Zero instructional content about how search engines work. 100% operational tools: spreadsheets, calculators, checklists, templates, and frameworks for the arbitrage layer.
What format are the deliverables?
Google Sheets (calculators and models), Notion templates (checklists and dashboards), and markdown files (frameworks and playbooks). All duplicable. No locked platforms.
What if it does not work for my niche?
The models are niche-agnostic. You plug in your niche's RPMs, content costs, and competition data. The framework calculates the spread regardless of whether you operate in SaaS, affiliate, local, or e-commerce.
The Spread Guarantee
Use the models on your next three potential deals. If the calculators don't prevent at least one bad acquisition or identify at least one play you would have missed, email within 30 days for a full refund. The models either produce better decisions or they don't. We are betting they do.
One-Time Access
Know
$1,997
8 modules · All calculators · All templates · Lifetime access
Traffic Valuation Framework
Expired Domain Scoring System
Programmatic Content Economics
Link Building ROI Calculator
Site Flip Staging Playbook
Portfolio Management Dashboard
SERP Volatility Signals
Deal Flow Templates
Get Know — $1,997
30-day Spread Guarantee · Secure checkout